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Marketing Guru Seth Godin at TED

Marketing guru Seth Godin spells out why, when it comes getting our attention, bad or bizarre ideas are more successful than boring ones. And early adopters, not the mainstream's bell curve, are the new sweet spot of the market.

Comments Add
 RenownPromos 06/27/08

"Ideas that spread win." A great concept of common sense to brilliance-I think this is a reason why social media is so popular and becoming essential to companies today. The social media model is very viral, very contagious, and it literally spreads from person to person, site to site, in seconds with one link of a blog! We business owners need to find ways to spread our ideas, products, or services for the long run.

 billyrandall 07/01/08

What a great lesson!!
Location
Monterey, CA
Company
TED.com
Tags
  • media and publications
  • Marketing
  • speech
    • Category
    Tips & Technique
    Views: 1876
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